water use efficiency

Despite being regarded as a country of fairly inclement weather, the UK has less water available per person than most European nations. Using water more efficiently will help ensure that bills remain affordable and water supplies are reliable now and in the future.

Reducing pressure on water resources is necessary, not only by developing new resources, but also in tackling the inefficient use of water. Being water efficient means taking simple steps to reduce water use and employing water-saving technologies which will also save both energy and money.

In just two years retailers, brands and organisations from across the clothing supply chain have reduced water impacts by a significant 12.5% per tonne of clothing, against a 15% reduction target by 2020. They are also making encouraging progress to cut carbon impacts, having achieved a 3.5% reduction per tonne of clothing against a 15% reduction target.